(415) 722-1483    

Manage a company’s internet marketing programs, including strategy, websites, procedures, and performance.

Video Communications, Inc.: Vice President of Network Sales, 2006-2008

• Developed new line of business including marketing strategy and email marketing campaign that increased annual sales more than 75% with doubled profit margins.
• Advised owner on negotiations that prevented lawsuit.
• Generated list of buyers’ contact information for targeted marketing campaigns.
• Redesigned web site, attracting customers for more products.
• Wrote sales proposal that beat 60 competitors.

Lerner Consulting, Inc., President, 2000 - Present

• Designed business and marketing strategies. Designed web sites and Internet marketing.
• Wrote custom procedures, eliminating need for staff training of new hires.
• Redesigned communication processes, saving management several hours per week.
• Designed systems for cleaning customer data and merging data sources, reducing duplicate mailings and data entry times.

NorthPoint Communications: Process Engineer Consultant, 1999

• Redesigned processes, saving company $500,000 per year salary and enabling business expansion; increased customer base and market share.

Electronic Data Systems/Blue Shield of CA:  Technical Support Consultant, 1997 to 1999

• Developed performance reports resulting in renegotiating multi-million dollar contract.
• Developed knowledge base so best practices and solutions were accessible by entire department; reduced problem resolution times.
• Delivered analysis of customer service issues to management.

Training

California Leadership Center: 2007 to present

Business coaching, strategy, leadership, collaboration, effective meetings.

Jay Abraham Master Mind Marketing Mentorship: 2007

Business development, marketing strategy, innovating for rapid growth.

Polycom

Certified in Network Sales and Video Conferencing Sales

Enlightened Millionaire Institute: 2005

Internet Marketing, Website Design, eBook Publishing.

Landmark Education: 2001-2006

Managing productive teams. Customer service. Leading effective presentations.

Software

Web site design, audio editing, custom databases, office software, programming.

For examples of the kinds of reports I have written, or for sample pages of procedures I have written, contact me at 415-722-1483 or Contact me.