Helps people who don't know any HTML (and don't want to learn), to build a real estate buyer's list, making your own real estate listing pages. You can include property pictures, details about the property, the HTML for your auto-responder sign-up form, and you can place ads (e.g. Google Adsense). Each property gets its own web page. The one layout has a few color choices, attractive enough for the job.
You have to do all the marketing, placing links to each property page in blogs, forums, FaceBook, Twitter, etc. Despite the marketing materials saying they market your properties for you to social media and real estate sites, they don't; but there are icons on each page for Twitter, FaceBook, and other social media sites, like most blogs would have. The bonuses are some real estate training programs, with a different approach than most real estate trainings in that they show you how to build your buyers list and then find them properties, instead of finding a property and hoping to find a buyer. Has "generate HTML" button, but it Won't help making pages in other locations, it's such spaghetti HTML it won't even display in WordPress; PropFrog is meant to be your main ad for the properties and you drive traffic to your PropFrog pages.
For the price, it is one of the simpler options, for people who don't know HTML or WordPress, to start marketing real estate.
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